Reunión de líderes de CPG 2022
Enfoques omnichannel para los mercados D2C del futuro
29 de abril, Mumbai | 20 de mayo, Delhi | 24 de junio, Bangalore
El Bizom CPG Leadership Meet 2022 reúne a los líderes de CPG que están innovando sus enfoques omnichannel para los mercados D2C del futuro.
A medida que los compradores de la generación del milenio se dirigen a los canales digitales en la nueva normalidad, se ha vuelto crítico para las marcas de bienes de consumo optimizar sus modelos de ruta al mercado. Tienen que estar preparados para atender las cambiantes demandas omnicanal del consumidor.
Pero, ¿qué canales utilizan más los consumidores cuando compran?
¿Qué puede aprender de los viajes de digitalización de sus compañeros?
¿Cómo pueden las marcas de bienes de consumo aprovechar las soluciones digitales para perfeccionar su estrategia omnicanal?
¿Cuáles son sus motivaciones?
El Bizom CPG Leadership Meet aborda estas cuestiones reuniendo a profesionales y líderes expertos en el ámbito de los bienes de consumo. Nuestros ponentes hablarán de sus viajes tecnológicos y de las oportunidades de crecimiento que se han abierto a partir de sus innovaciones digitales. Esperamos que suscite debates significativos para nuestros delegados.
Únase a la conversación.
Lo más destacado del evento
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Agenda del evento
- Bangalore
- Delhi
- Mumbai
Past Speakers
Perry Goes
Chief Strategy Officer - United Breweries Ltd.
Perry is the Chief Strategy & Business Analytics Officer at United Breweries Ltd and has been responsible for incubating new business processes across functional verticals, including setting up the Analytics and Sales Enablement practices for the company.
An expert in diverse domains such as as R&D, Management Consulting, Digital Transformation of Business, Consumer Insights, Consumer & Media Research & Business Development and Corporate Strategy, Perry has been at the frontier of Data Mining & Analytics since the turn of the century. He believes that the technological advantages brought about by the digital transformation of businesses should be focussed on bringing the human manager back to centre of managing and running businesses.
Krishna Mohan Nyayapati
Director - Emami Agrotech Limited
A leader with a strategic mindset and strong hands-on execution orientation, Krishna Mohan Nyayapati is a Director of Emami Agrotech Ltd. and has spent decades working across various spectrum of markets and categories in the FMCG industry including personal care, health care, OTC and Foods.
With over 32 years of experience in marquee Indian FMCG companies like Dabur, Godrej Consumer, Cavinkare, Emami Ltd and Emami Agrotech Ltd, Krishna is an expert in understanding customer behaviours and leading large diverse teams towards huge turnovers with sustained and profitable growth.
Krishna believes in the philosophy of «execute efficiently» in all aspects of work especially in sales and distribution, supply chain and business development.
AMA (Ask Me Anything) Speakers
KARTIKAY MEHTA
Director - Sales, Unibic Foods
Kartikay Mehta is the Director of Sales at Unibic Foods and an alumni of IIM Bangalore. He brings over 15 years of experience in FMCG Sales, with successful tenures at Wipro Consumer Care Limited and VST Industries (India’s 3rd largest cigarette manufacturer).
Kartikay has been at the helm of Unibic for almost 9 years, driving the sales team and business operations across India.
ANISH BASU ROY
Co-founder & CEO, Tagz Foods
Anish Basu Roy is the co-founder & CEO of Tagz Foods. Before Tagz, he co-founded Shotang, an on-cloud marketplace for manufacturers, retailers and distributors. Anish spent a decade working across verticals such as sales, distribution, enterprise sales, new business development and enterprises with Coca Cola, Nokia and HealthifyMe.
Sunay Bhasin
Chief Commercial Officer, MTR Foods Pvt. Ltd.
Sunay is the Chief Commercial Officer for MTR Foods, a subsidiary of Orkla Foods, Norway and looks after the Sales, Marketing and Research & Development verticals. He has been associated with MTR for more than six years and has spearheaded the launch of visionary categories, many popular new products and marketing campaigns for the company.
With over 20 years of experience in the CPG and retail sectors, Sunay has successfully accelerated the sales engine of iconic brands like Britannia, KFC and Pizza Hut before his stint with MTR.
Sunay is an alumnus of the Indian Institute of Management, Calcutta.
Kavita Chaturvedi
COO - Snacks Business, ITC Ltd.
Kavita Chaturvedi is the Chief Operating Officer of the Snacks Business of ITC Foods. Prior to it, she was the Head Of Marketing of ITC’s Snacks, Staple and Meals Business.
An MBA from Mudra Institute Of Communications Ahmedabad (MICA), Kavita has nearly two decades of experience in Consumer product goods. It includes creating, developing and nurturing some of India’s popular food brands such as Aashirvaad, Sunfeast Yippee! Noodles, Bingo! Snacks, Fabelle Luxury chocolates, ITC Master Chef, and Kitchens of India.
A certified Scuba Diver, Kavita likes to add dives to her «log book» during her travels.
Past Speaker
Shireesh Joshi
Chief Business Officer and President Network Expansion - ONDC
Shireesh Joshi is a strategist, marketer and digital evangelist who has been in charge of brands ranging from a few million dollars to several billion dollars in revenues covering all kinds of market positions – leaders, challengers or late entrants. He has worked in emerging and developed markets, and led businesses across life cycle stages.
Shireesh is well versed with digital transformation, portfolio management and dealing with strategic complexity and has 28 years of experience delivering successful results with organisations and teams of varying capability and scale.
Roundtable Speakers
MAHESH KANCHAN
CEO - Del Monte Foods India
Mahesh has over two decades of experience in the FMCG space and is credited for bringing meaningful transformation to FMCG organizations like Unilever and Hersheys.
Mahesh is a firm believer that organizations with an innovative thought process, speed & agility in decision making, entrepreneurial spirit and pristine executions will win markets and stand out of the pack in today’s tough and competitive world.
Rachit Vohra
Global Business Development Manager, Amazon – Royal Philips
A resulted-oriented professional with over 20 years of experience in Sales & Marketing in FMCG and Durable Organizations. Proven track record of Business development, category management, Channel set up, developing and executing GTM strategy and digitization.
An expert in Digital Transformation, E Commerce, P&L Management, channel strategy, GTM Transformation, channel and shopper insights, and working across the globe to build relevant customer and consumer solutions. Rachit is currently part of the Global Amazon team at Philips.
Vikas Bagaria
Founder and CEO - Pee Safe
Vikas Bagaria is a serial entrepreneur, investor and a seasoned business man with more than 24 years of experience in setting up and successfully running businesses from scratch.
Vikas and his wife Srijana founded PeeSafe, world’s fastest growing personal hygiene brand in 2013. It is now available across 110 cities in India, across 12 countries and in over 15000 stores.
Besides running PeeSafe full time, Vikas helps the Indian Defence, Aerospace, Power Transformer and Energy companies in conditional-based monitoring systems from his company SRV Damage Prevention which was founded in 2002.
A technophile and avid quizzer, Vikas loves adventure sports, long distance cycling and wildlife photography.
Vikas invests in startups including BluSmrat, WittyFeed, Innov8, Shaadi Saga, Cutloot, GlamStudio, TripLived, among 20 others.
Past Speaker
RAMA BIJAPURKAR
Author, Board Member and Speaker
Researcher, academic, independent director on several Indian boards, author of books on Consumer India and on business-market strategy, Rama Bijapurkar is a recognised thought leader on market strategy and consumer behaviour as well as a keen commentator on social and cultural change in India.
She is co-founder and non-executive chairperson of think tank , fact tank and research centre People Research on India’s Consumer Economy and Citizen environment (PR.ICE)whose mission is to
provide a people and household level view of India for use in public policy and business strategy, is Professor of Management Practice at IIM Ahmedabad , and has been a familiar face in blue chip boardrooms in India.
Ms. Bijapurkar has been a dominant voice in the media on business and policy issues through her writing and is author of hallmark books on Consumer India.
Roundtable Speakers
ANAND RATHI
Director, Empire Spices & Foods Ltd.
Anand is the Director at Empire Spices & Food Ltd which proudly possesses household brands Rambandhu & Temptin’, which sells Spices, Papad, Pickles, Sauces, Pastes & Ketchup across India. He has a demonstrated history of working in the food production industry and is skilled in Sales, Business Strategy, IT, Marketing Management, Market Planning, Business Planning, and understanding of CPG & Fast-Moving Consumer Goods (FMCG) industry.
Anand is a strong professional with an MBA focused in Marketing from the Management Development Institute of Singapore.
ANKUR GOEL
Founding Member and VP Drums Food International
Ankur Goel is the founding member of Drums Food International, famously known for its brand Epigamia. He has served many roles in the company, including Business Head- North, VP – Business Intelligence, and VP – Business Control.
AKANKSHA HAZARI
Founder & CEO, LoveLocal
Akanksha Hazari is the only solo woman tech founder in India to have raised a funding of $18mn. She is a Princeton University and Cambridge University alumnus. A successful second time entrepreneur, Akanksha has 10+ years business experience across India, MENA and the US. She has won multiple awards including, the Hult Prize 2011 where she was awarded $1million by former US President Bill Clinton and the Vital Voices Global Economic Empowerment Award 2016 from Secretaries of State Hillary Rodham Clinton and Madeleine Albright, and is named / recognised in US Senate Resolution 418.
Akanksha is the only Indian tech entrepreneur to be featured in the book – “100 Women Using their Power to Empower”. The book celebrates 100 global women leaders who are redefining power, in which Akanksha is featured alongside Melinda Gates, Serena Williams, Greta Thunberg, and many other inspiring women. Akanksha speaks six languages and is a former competitive squash player ranked among the top 20 junior players internationally
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¿Qué nuevas tendencias tecnológicas están siguiendo los líderes de CPG?
Los líderes de CPG están construyendo los motores de distribución más avanzados para sus marcas de consumo.
Ir a lo ancho
Identificar nuevos puntos de venta y expandirse en nuevas geografías con un mayor alcance de los productos con las suites de digitalización.
Profundización
Conseguir una mayor penetración en el mercado con la comercialización inteligente, las cestas inteligentes, los sistemas de reabastecimiento automático y los programas de fidelización de los minoristas.
Habilitar el comercio omnicanal
Impulsar las ventas permitiendo el autopedido a los minoristas y el seguimiento de los pedidos desde una única plataforma.
Impulsar la productividad
Aumentar la eficacia de los equipos de ventas aprovechando los datos para conocer el potencial de los puntos de venta que se van a visitar.
Impulsar la distribución rural directa
Aumentar el alcance de los puntos de venta rurales con un DMS flexible para los distribuidores.
Lanzamiento de nuevos productos
Captación de información de mercado para nuevos productos y aumento de las ventas ayudando a los clientes a encontrar fácilmente los productos de la marca.
