{"id":103697,"date":"2024-10-09T18:08:48","date_gmt":"2024-10-09T12:38:48","guid":{"rendered":"https:\/\/bizom.com\/?post_type=podcasts&#038;p=103697"},"modified":"2026-03-23T11:45:53","modified_gmt":"2026-03-23T06:15:53","slug":"where-tradition-meets-scale-inside-aryan-vedas-growth-story","status":"publish","type":"podcasts","link":"https:\/\/bizom.com\/id\/podcasts\/where-tradition-meets-scale-inside-aryan-vedas-growth-story\/","title":{"rendered":"Where Tradition Meets Scale: Inside Aryan Veda\u2019s Growth Story"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"103697\" class=\"elementor elementor-103697\" data-elementor-post-type=\"podcasts\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f37faa7 e-con-full e-flex e-con e-parent\" data-id=\"f37faa7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element 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34.3z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Back to Episodes<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5bc3081 e-con-full e-flex e-con e-child\" data-id=\"5bc3081\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b79f99 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"1b79f99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Personal Care<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75b0688 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"75b0688\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Where Tradition Meets Scale: Inside Aryan Veda\u2019s Growth Story<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-926555b elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"926555b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tIn this episode of The Brand &#038; Beyond, Himanshu Chadha, CEO of Aryan Veda, shares his journey of building a homegrown Ayurvedic cosmetics business, the evolution of the Indian market, and what it takes to stay relevant across generations.\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b2720bc e-con-full e-flex e-con e-child\" data-id=\"b2720bc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-764f661 elementor-widget elementor-widget-video\" data-id=\"764f661\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/_kzBWM-5PaU?si=ETP2jt50qzcEM2qi&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-97258c5 e-con-full e-flex e-con e-parent\" data-id=\"97258c5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-0b1d55a e-con-full elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"0b1d55a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-500dd4a title-blue elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"500dd4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9mZWVkcy5jYXB0aXZhdGUuZm0vYml6b20tbWFzdGVyc29mY2hhbmdl\/episode\/NzZjM2FlNjEtZWYzYy00YTI0LThmMzYtNDhiM2QyNTI0Y2Jl?sa=X&#038;ved=0CAUQkfYCahcKEwiY96P_i_aGAxUAAAAAHQAAAAAQVQ\" target=\"_blank\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/bizom.com\/wp-content\/uploads\/2023\/09\/ggogle-aud-bw.svg\" title=\"\" alt=\"\" class=\"elementor-animation-grow\" loading=\"lazy\" \/><\/a><\/figure><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5475e1a title-blue elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"5475e1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/sadafco-amplifies-sales-efficiency-with-bizom\/id1665050617?i=1000660042575\" target=\"_blank\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/bizom.com\/wp-content\/smush-webp\/elementor\/thumbs\/apple-podcast-logo-q0lc46bo2mjp4id7i1nx7m9aplsuai403piiuzgvv0.png.webp\" title=\"apple-podcast-logo\" alt=\"apple-podcast-logo\" class=\"elementor-animation-grow\" loading=\"lazy\" data-smush-webp-fallback=\"{&quot;src&quot;:&quot;https:\\\/\\\/bizom.com\\\/wp-content\\\/uploads\\\/elementor\\\/thumbs\\\/apple-podcast-logo-q0lc46bo2mjp4id7i1nx7m9aplsuai403piiuzgvv0.png&quot;}\" \/><\/a><\/figure><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61daf99 title-blue elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"61daf99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/open.spotify.com\/episode\/5ObJ8YtOrn5nBWkDKhWhyB?si=4Pl9BSuuStiLeKszRy3L9g&#038;nd=1&#038;dlsi=4ab9fc81ed2143b6\" target=\"_blank\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/bizom.com\/wp-content\/uploads\/2022\/02\/spotify-colored.svg\" title=\"spotify-colored\" alt=\"spotify-colored\" class=\"elementor-animation-grow\" loading=\"lazy\" \/><\/a><\/figure><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-577df59 title-blue elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"577df59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/music.amazon.in\/podcasts\/6acc3457-168d-49ff-adc5-9e4a53679398\/masters-of-change-conversations-with-change-makers\" target=\"_blank\" tabindex=\"-1\"><img decoding=\"async\" src=\"https:\/\/bizom.com\/wp-content\/uploads\/elementor\/thumbs\/amazon-music-logo-qb2wlwgxkw1wn1myl0g94gsbujv4d27eczh5hzemh8.png\" title=\"amazon music logo\" alt=\"amazon music logo\" class=\"elementor-animation-grow\" loading=\"lazy\" \/><\/a><\/figure><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b1abb77 e-con-full e-flex e-con e-child\" data-id=\"b1abb77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-536d8e6 e-con-full e-flex e-con e-child\" data-id=\"536d8e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96d02bf elementor-widget elementor-widget-heading\" data-id=\"96d02bf\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"elementor-toc__heading-anchor-0\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Early Inspiration and Entrepreneurial Journey<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e4cc9e elementor-widget elementor-widget-text-editor\" data-id=\"8e4cc9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How did your journey from engineering to building Aryan Veda begin?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> My father worked with Godrej for 25 years before starting a chemical trading business. I was inspired by those stories, especially around Adi Godrej. After studying chemical engineering at IIT Delhi, I chose to become a job creator. I started small, making my first cream and shampoo at home with just \u20b950,000 and a one-room factory.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a025a34 elementor-widget elementor-widget-heading\" data-id=\"a025a34\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"elementor-toc__heading-anchor-1\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Hustle and Early Manufacturing Innovation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d7f654 elementor-widget elementor-widget-text-editor\" data-id=\"8d7f654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How did you build the business in the early days?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> I started with petroleum jelly in winters and shampoos in summers. I used simple tools like chai kettles for production. At a time when only large companies were doing sachets, I developed \u20b91 and \u20b92 packs. It was pure jugaad and learning by doing.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63e5e15 elementor-widget elementor-widget-heading\" data-id=\"63e5e15\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"elementor-toc__heading-anchor-2\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Evolution of the Indian Market in Ayurveda<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6c370b elementor-widget elementor-widget-text-editor\" data-id=\"f6c370b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How has the market evolved over the years?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> The journey has been through multiple phases. From a sellers\u2019 market limited to hubs like Sadar Bazar and Crawford Market, to tax reforms like GST and demonetisation creating efficiency, and now to a phase driven by e-commerce and quick commerce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b09923 elementor-widget elementor-widget-heading\" data-id=\"2b09923\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"elementor-toc__heading-anchor-3\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Shift to Clean Beauty and Ayurveda<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a5e8e elementor-widget elementor-widget-text-editor\" data-id=\"e4a5e8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Why did you move towards Ayurveda and clean beauty?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> I realised many chemical ingredients used earlier were harmful. I spent three years studying Ayurveda and shifted to safer formulations using herbal extracts. Ayurveda focuses on solving problems at the root, not offering quick fixes. We also ensured we were cruelty-free and later got certified.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c270288 elementor-widget elementor-widget-heading\" data-id=\"c270288\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"elementor-toc__heading-anchor-4\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Transparency and Winning Gen Z Trust<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa806a0 elementor-widget elementor-widget-text-editor\" data-id=\"aa806a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How did you build trust with modern consumers?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> We always believed in transparency, even before it was mandatory. With concepts like Cosmeto Food, we showed how safe and natural products can be. Today\u2019s consumers, especially Gen Z, value authenticity over influencer hype. With brands like Glow Well, we combine natural ingredients with modern actives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68c5c5d elementor-widget elementor-widget-heading\" data-id=\"68c5c5d\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"elementor-toc__heading-anchor-5\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6. Global Challenges and Competitive Edge\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfcab36 elementor-widget elementor-widget-text-editor\" data-id=\"bfcab36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Why has Ayurveda not scaled globally like yoga?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> Yoga is a process, but Ayurveda involves products, which face scrutiny over ingredients and safety. To scale globally, we need transparency and world-class processes.<\/p><p><strong>How do you compete with large players like Patanjali?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> We focus on agility and innovation. Our product development cycle is under 30 days. Being people-driven and design-led helps us stay ahead of slower, larger organisations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-574cc6d elementor-widget elementor-widget-heading\" data-id=\"574cc6d\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"elementor-toc__heading-anchor-6\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">7. Regionalisation and Consumer Insights<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0dd2799 elementor-widget elementor-widget-text-editor\" data-id=\"0dd2799\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How do you cater to India\u2019s diverse market?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> Preferences vary widely. Larger packs work in Punjab and Haryana, while glycerin products do well in the Northeast and Bengal. We even customise packaging language. We also bring in traditional knowledge like Dadi-Nani recipes into our products.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2591159 elementor-widget elementor-widget-heading\" data-id=\"2591159\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">8. Building Trust Through Packaging and Proof\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64afbdf elementor-widget elementor-widget-text-editor\" data-id=\"64afbdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How do you instil trust in your products?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> We provide lab certificates and use QR codes so consumers can verify claims like SPF levels. Transparency and proof are critical to building trust.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fd195e elementor-widget elementor-widget-heading\" data-id=\"9fd195e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">9. Family, Culture and Future Vision<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac6b2aa elementor-widget elementor-widget-text-editor\" data-id=\"ac6b2aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How has working with family shaped the business?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> My wife joined the business and we divided roles after learning from global programmes. Now even my sons are joining. We aim to build a \u20b95,000 crore company while empowering women, who form 70% of our workforce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10f935b elementor-widget elementor-widget-heading\" data-id=\"10f935b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">10. Busting Myths Around Ayurveda\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-642e8c1 elementor-widget elementor-widget-text-editor\" data-id=\"642e8c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Is Ayurveda slow to show results?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> It takes time because it addresses the root cause. It is not a quick fix but delivers long-term benefits.<\/p><p><strong>Does Ayurveda have sunscreens?<\/strong><\/p><p><strong>Himanshu Chadha:<\/strong> Yes, ingredients like aloe vera and zinc oxide are used, and we enhance them with modern techniques for better application.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-355ce1d elementor-widget elementor-widget-heading\" data-id=\"355ce1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">11. Personal Discipline and Wellness<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9febd42 elementor-widget elementor-widget-text-editor\" data-id=\"9febd42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How do you stay fit?<\/strong><\/p><p><strong>Himanshu Chadha: <\/strong>I am an avid marathon runner. I have completed events like the Procam Slam and international marathons in Berlin and Tokyo. Running is like meditation for me.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44eda10 elementor-widget elementor-widget-heading\" data-id=\"44eda10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">12. Changing Conversations Around Men\u2019s Health<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44ca692 elementor-widget elementor-widget-text-editor\" data-id=\"44ca692\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>How is awareness around men\u2019s health evolving?<\/strong><\/p><p><strong>Himanshu Chadha: <\/strong>Awareness is increasing. Ingredients like Shilajit are no longer taboo and are now seen as energy boosters. We are also innovating with new formats like dissolvable strips to appeal to younger consumers.<strong><br \/><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-60ccd57 e-con-full e-flex e-con e-child\" data-id=\"60ccd57\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-faee784 e-con-full drools-pet-brand-1 e-flex e-con e-child\" data-id=\"faee784\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f938dcc elementor-widget elementor-widget-table-of-contents\" data-id=\"f938dcc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tContents \t\t\t<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__f938dcc\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Back to Episodes Personal Care In this episode of The Brand &#038; Beyond, Himanshu Chadha, CEO of Aryan Veda, shares his journey of building a homegrown Ayurvedic cosmetics business, the evolution of the Indian market, and what it takes to stay relevant across generations.<a href=\"https:\/\/youtu.be\/_kzBWM-5PaU?si=ETP2jt50qzcEM2qi\" rel=\"nofollow\">https:\/\/youtu.be\/_kzBWM-5PaU?si=ETP2jt50qzcEM2qi<\/a> 1. Early Inspiration and Entrepreneurial Journey [&hellip;]<\/p>\n","protected":false},"author":189108787,"featured_media":103699,"parent":0,"menu_order":0,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"wds_primary_podcast_category":0,"footnotes":""},"podcast_category":[],"class_list":["post-103697","podcasts","type-podcasts","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/podcasts\/103697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/podcasts"}],"about":[{"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/types\/podcasts"}],"author":[{"embeddable":true,"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/users\/189108787"}],"version-history":[{"count":0,"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/podcasts\/103697\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/media\/103699"}],"wp:attachment":[{"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/media?parent=103697"}],"wp:term":[{"taxonomy":"podcast_category","embeddable":true,"href":"https:\/\/bizom.com\/id\/wp-json\/wp\/v2\/podcast_category?post=103697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}