Continuous Distribution Runs on the Bizom Retailer App April 6, 2020 | 01 min read Share: Love in the Time of Corona It’s the kind of love that says: kuch karo na! Alright, don’t get your knickers in a twist. We know about the gravity of our situation. We know how hard COVID-19 Read more
Over the past few years, it’s been gratifying to see the consumer trend move away from sugary cola drinks to healthy fruit drink brands like ours.
FMCG brands need to work from home: In the wake of COVID19 March 30, 2020 | 01 min read Share: So, out of hand sanitizer or groceries at home? Planning to stock on some snacks while you practice social distancing? Easy. You’ll go online and order from Amazon or some other Read more
Bizom Advisory to Brands in the Times of COVID-19 March 26, 2020 | 01 min read Share: Straight talking Are these unprecedented times? Yes, they are. Are our supply chains facing what can only be a war-time strain? Yes, they are. Is our field force down to a quarter? Yes, they Read more
What’s Ahead for India’s FMCG March 12, 2020 | 01 min read Share: It’s IPL season soon, and we are excited. Yes, we are one of those optimistic sorts who believe despite every reason not to. We are incorrigible about these things. So when India Inc continues to ring the IPL Read more
Automation Can Kick-start Growth for Floundering FMCG Brands October 9, 2019 | 01 min read Share: Automation, digitisation and advanced analytics are changing the business landscape in India. While most business sectors are already on the maturity curve in the adoption of digitisation and automation tech, CPG and FMCG in India Read more
Whatever the impact of the downturn has been on your brand, as we pointed out in our last newsletter, there is no better time than now to look into your operational efficiency.
Are You Prepared for a Slowdown? August 30, 2019 | 01 min read Share: Seventy-five years ago, Gen. Dwight D. Eisenhower was nervous when he launched the D-Day attack against Nazi Germany during World War II. The weather was so vicious on the day of the invasion that failure was guaranteed. Read more
Message from the Pakistan Cricket Team to FMCG India: “Change is hard, but a must” August 30, 2019 | 01 min read Share: Change is always disconcerting. Ask the Pakistani cricket team. Inside sources say, after losing the World Cup game to India, the team is on a hard diet now. Read more
The Next Big Digital Disruption in FMCG Distribution March 22, 2023 | 01 min read Share: Unlike Election 2019 exit polls and the totally unsatisfactory finale of Game of Thrones, AI delivers. Yet, consumer brands lag behind in innovating around sales and modernizing supply chain processes. Why? IT Strategy and marketing leaders from Read more
