The Retail Intelligence Platform Used by Leading CPG Brands in Emerging Economies

Empowering 500+ brands with global Market growth and greater route-to-market efficiency

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FMCG brands who recently began their retail intelligence journey with Bizom.

7.5M+ 33M+

Retailers Daily Transactions on Bizom

200K+ 83B+

Active Users Annual GMV

500+ 20+

Brands Countries

CPG Brands That Love Us

Retail industry report on standalone modern trade and the opportunities for the FMCG industry in 2021.
Retailer spend analysis for the unorganised Indian retail sector: January - September 2020.
A guide to distribution that is powered by tech and intelligence in emerging markets.

Digitally Transform Your Supply Chains with
The Retail Intelligence Platform

Where Routes to Market Lead to Superior Retail Execution

Bizom’s Retail Intelligence platform helps global consumer goods leaders create winning routes to market, by leveraging a series of digital touchpoints across the sales teams, distributors, channel partners, and retailers.

A Platform Obsessed with Customer Success

Helping customers achieve their digitization and operational excellence goals through our solutions.

“Within a few days, our sales team was able to discover 250 odd outlets with Bizom’s Retail Intelligence platform. Out of these retailers, 89% ordered on the first visit itself. The biggest impact is the ease with which we were able to identify relevant retailers already carrying similar products. We definitely look forward to driving market expansion pan India through Bizom’s Business Intelligence solutions.”

Anshumann V Pandita
Head of Sales, Unibic Foods India

We chose Bizom for three important parameters. One, because they have done it before. Two, for the simplicity of their design. Three, for their willingness to put a stake in the game by evangelising the product and process. They’re a partner committed to creating business benefits for me, and that was the actual deal clincher.

Sreeji Gopinathan
Ex-Director – IT Strategy, Reckitt Benckiser

Bizom’s gamification really helped us achieve all our strategic objectives. All our KPIs were met and even exceeded. The team is very proactive in making sure the solution works for the customer.

Aswin Kumar
DMG of Marketing and Analytics, Hersheys

Personally from a company perspective, I only have one legacy all my life: replace inventory with information.  If you have the information, you don’t need inventory. Most times you stock up because you don’t have the information. And who provides the information? None other than technology. The Bizom Retailer App enabled it for us.

KY Shankar
Director of Supply Chain and Distribution, Bausch & Lomb

We were in the process of developing our general trade presence in the Delhi Market, and Bizom’s Retail Intelligence platform came as a blessing. It provided us with crisp and strategic data to ease our outlet acquisition plan. It provided us with a narrow laser-sharp focus on the outlet categories to tap along with their SKU offtakes to really help capture the best customers for us. Eagle Eye has helped reduce our acquisition cost and time spent, making our whole customer acquisition process agile and fast.

Shubham Jain
Managing Partner, Solar Sales (India)

Drive Your Market Expansion with Direct Retailer Engagement

Enable direct communication and self-orders with your Retail outlets. By reducing tasks such as order-taking and regular market visits, Bizom Retailer App helps your sales team to focus on a more consultative sales approach and helps engage retailers better.

Explore B2B eCommerce Solution

How long does a sales rep last in the field? Industry statistics say it’s roughly 18 months.  Feet on street is not the most fun street.  Tasked with a list of activities, sales folks follow the law of averages, and go on meeting clients and prospects in order to meet their targets. 
Probably the toughest part about being Spiderman is being consistent with performance and attendance. Waking up every day to save the world at the right time, needs immense perseverance and dedication. Which is somewhat similar to what FMCG sales folks are doing every day. Waking up and travelling the globe, to bring in the business for FMCG companies and take their products to the customers, helping them live better lives.
Sitting in a 4X4 room with hundreds of products, created with multiple variations like size, flavour, a retailer stills know exactly what to give when we ask for it. May it be the new product in a particular packaging that caught our eye yet we can’t remember, or a product we are in search of with no idea how it looks like.   

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