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How Does Right Become Right?

Use an intelligent tool like Trade Promotions Management tool to monitor the effectiveness of your schemes and discounts for each product, how successful which marketing campaigns are and how much ROI are you yielding everyday, in every market and every store.
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Unlocking the India FMCG Market in 2023 Blog Banner Image

Consumer Behavior Insights: Unlocking the India FMCG Market in 2023

Discover the untapped potential and growth opportunities in the thriving India FMCG market of 2023. Explore key trends, consumer behavior, innovation, and strategies to unlock success in this dynamic industry. Stay ahead of the competition and navigate the changing landscape of the India FMCG market with expert analysis and valuable insights.
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How to rev up your sales engine with optimized RTM strategies – Chai with CPG Leaders: Delhi

A discussion on RTM strategies, Chai with CPG Leaders was held at Delhi, India on the 12th of May 2023. Here are the event highlights.
Distribution Strategy

Choosing The Perfect Distribution Strategy

The following distribution strategy guide will help you learn how to get your products and services in front of your target audience, intelligently and without breaking the bank.
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Data and India: The Superpower Philips Needs

In this conversation with Bizom, Mr. Vikram Singh and Mr. Varun Bansal from Philips India, talk to our Growth Officer, Akshay Fotedar, on how data is driving efficiency in the Philips distribution system and about their digital transformation journey with Bizom, for building a more sustainable data-driven future.
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Growing Digitally With Data – Shell India’s Digital Transformation Journey

Manifesting even a small change in the supply chain, can be a daunting task. So how does digitally transforming the supply chain look like?
COVID-19 3 Passing Fads You Should Ignore

COVID-19: 3 Passing Fads You Should Ignore

The last four months have been an overload at times around gyan on how the world has changed. I think a lot of it is just overreaction. The world has and will remain normal after this in more ways you may think. There could be some sustainable changes, but those were happening anyway.

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How Sales force Automation Software Enhances Sales and Distribution

Find out how sales force automation (SFA) software boosts distribution efficiency and customer loyalty.

How to rev up your sales engine with optimized RTM strategies – Chai with CPG Leaders: Delhi

A discussion on RTM strategies, Chai with CPG Leaders was held at Delhi, India on the 12th

Retail Analytics Market Analysis– Industry-Specific Opportunities and Trends Affecting the Growth

The latest retail analytics market Trends and in-depth analysis for profit Maximization & optimized retail ecosystem

Charlie, Chaplin & Tertiary Sales

Monitor the beating pulse of every retail shelf and drive enterprise-wide reporting, decision making and forecasting to
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