Jan 1, 2026 | 01 min read
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Hey there Changemaker!
Let’s step in 2026 together.
It’s January 1st.
A new calendar.
A fresh inbox.
And a familiar market waiting outside.
Every New Year comes with resolutions. But CPG doesn’t change because the date does.
It changes when decisions are made on time.
The market will decide. But greatness comes when someone takes charge before it does.
I’ve been on the ground long enough to see this clearly. That’s why in 2026, I’m not resolving to do more.
(Un)Resolutions for 2026
I’m unresolving what slows leaders down.
Unresolution #1: No more delayed decision making
When visibility arrives after the damage, it’s already history.
Unresolution #2: No more averaged reality.
Growth isn’t lost in reports.
It’s lost at specific outlets, routes, and moments.
Unresolution #3: No more end-of-month clarity.
Because hindsight doesn’t move the shelf.
Markets will stay volatile. Complexity won’t disappear.
Pressure will remain.
The variable that truly changes outcomes is how early reality is seen, and acted on.
If you get a moment today, take a look at our year- end video. It captures what 2025 looked like for us on the ground, across markets, and through decisions that mattered.
Same market. Same data.
Different results start here.
From product trends to demand shifts, Kirana Pulse breaks it down for you every month. October 2025 edition @ INR 1999 only.
From product trends to demand shifts, Kirana Pulse breaks it down for you every month. October 2025 edition @ INR 1999 only.