Kirana Pulse February 2026

Achieving Route-to- Market Success in Kenya with Real Intelligence

Overview

Slash attrition by 30%, boost productivity & conquer data loss All in just 60 minutes!​

Welcome to “Achieving Route-to-Market Success in Kenya with Real Intelligence”—not just another webinar, but your custom menu of breakthrough insights for Africa’s CPG leaders.

Discover Kenya-specific solutions from top experts such as Michael K. of Unilever Africa, and Fawaz Jamal of Chandaria Industries, covering everything from sales incentives to internet-independent operations, and walk away with a tailor-made playbook to supercharge your strategy.

Key Takeaways​

Beating Attrition

Boost retention with incentives, gamification, and real-time performance tracking. Keep teams engaged, productive, and motivated.

DIY Analytics

Cut reliance on external analysts. Bizom’s DIY Analytics turns raw data into real-time insights, empowering smarter, faster decisions.

Tackling Data Loss in the Field

Discover how Bizom’s RI Copilot streamlines data capture, suggests SKUs, drives upselling, and saves hours of manual effort for sales teams.

Future-Proofing Sales with RI

Stay ahead with predictive insights and data-led strategies. Optimize supply chains, adapt fast, and build resilient, scalable businesses.

Who Should Join

Numbers that Speak

Slash attrition rates by 30%. Cut downtime in offline regions by 80%. Boost decision-making speed by 40%

Tailored Reports

Gain personalised insights and actionable recommendations designed exclusively for your business.

Expert Panelists

Learn from seasoned professionals and industry leaders.

Interactive Experience

Participate in live Q&A sessions and get your burning questions answered.

Community Invite

Join our exclusive network of experts and decision-makers from the African CPG industry

Meet the Speakers

Rehan Anwar
Rehan Anwar is the General Manager at Sojpar Ltd, a leading FMCG distributor in Nyanza and parts of Western Kenya. Recognized among the 100 Most Influential Kenyan Muslims in 2022, he brings over a decade of expertise in finance, operations, and strategic planning. Prior to his current role, he held leadership positions in financial management and credit control, driving business growth and operational excellence.

Rehan Anwar

General Manager
Sojpar Ltd.
Fawaz Jamal

With over 15 years of experience in sales and business expansion, Fawaz has played a pivotal role in driving Chandaria Industries’ growth in Kenya. Currently leading institutional sales in Mombasa, he has spearheaded a 120% increase in sales through direct client engagement, bypassing traditional distribution models.

A seasoned strategist, he has successfully managed key retail accounts like Carrefour and Quick Mart, expanded into untapped markets, and led high-performing sales teams.

Fawaz Jamal

Regional Sales Leader
Chandaria Industries
Sidik Kassam

With over 21 years at Pwani Oil Products, Sidik Kassam is a seasoned sales leader known for his results-driven approach and deep expertise in customer engagement. He leads high-performing teams with a sharp focus on delivering targets, driving business growth, and ensuring customer satisfaction.

Sidik Kassam

Head of Sales
Pwani Oil Products
Oscar Warui
With over 15 years of hands-on experience in sales and marketing across African markets, Oscar Warui is a seasoned leader specializing in route-to-market strategies, product promotions, and new product development. At Nestlé Kenya, he brings a strategic approach to sales execution, market expansion, and team leadership. Oscar’s expertise lies in fostering ownership and accountability within teams and driving business growth through innovative sales strategies.

Oscar Warui

National Sales Manager
Nestle Kenya Limited