The Kirana Pulse Report is Bizom’s monthly analysis of emerging retail trends across India’s FMCG landscape, drawn from real-time data collected from Kirana stores nationwide. 

The August 2025 Kirana Pulse report shows a clear shift in consumer preference, with new-age brands steadily gaining ground over legacy players. Festive demand fuelled strong growth in Dairy Products such as Curd, Milk, and Paneer, while Packaged Foods like Snacks and Biscuits also saw a notable surge.